Market Intelligence

Massachusetts Cannabis Market Sales

60,078 sales records analyzed — Nov 2018 through 2025

Data through: 4/26/2026

This site relies entirely on data published by the Cannabis Control Commission via their Open Data Catalog and is only current through the dates they make available.

Total Market Revenue
$9.36B
All time (2018–2026)
2025 Revenue
$1.65B
Full year
2026 YTD Revenue
$516.29M
Through 4/26/2026
Total Units Sold
313.98M
Weight + count based
YoY Revenue Growth
+0.2%
2024 → 2025 annualized
Product Categories
13
Active categories

Monthly Revenue Trend

Total monthly cannabis sales revenue from market inception through present

Annual Revenue Summary

Year-by-year market performance with growth metrics

Annual Breakdown

Year Revenue Units Sold Avg Price/Unit Avg Daily Revenue YoY Growth

Revenue by Product Category

Monthly revenue mix across top 13 product categories (smaller grouped as "Other")

Product Category Market Share

How the revenue mix shifted from 2019 to 2025

2019 Market Share

2025 Market Share

Category Revenue & Share Comparison

Category 2019 Revenue 2019 Share 2025 Revenue 2025 Share Rank Change

Retail vs Delivery Trend

Monthly revenue split between retail storefronts and delivery channels

Delivery Channel Breakdown

Delivery Couriers vs Delivery Operators monthly revenue — which model dominates?

Average Price per Unit Sold

Monthly average price per unit sold by channel. Note: flower categories are priced per gram, while manufactured products (vapes, edibles, etc.) are priced per unit.

Price Trends by Category

Monthly average price for top 6 categories — tracking price compression. Each legend label shows $/gram or $/unit based on how the category is sold.

Seasonal Analysis

Monthly revenue indexed to annual average (1.0 = average month). Reveals 4/20 spikes and holiday patterns.

Seasonal Index by Year

Year JanFebMarAprMayJun JulAugSepOctNovDec

Quarterly Revenue Growth

Quarter-over-quarter growth rates — identifying acceleration and deceleration

Market Maturity Indicators

Key metrics signaling where the Massachusetts cannabis market stands in its lifecycle

Revenue per Capita
$236
2025 • MA pop ~7M
Avg Price per Unit Sold
$1,650,265,270
+281.4% from 2019 ($432,655,671)
Per gram for flower · per unit for manufactured
Product HHI
2,390
Moderately Concentrated
Delivery Share
100.0%
Up from 100.0% in 2019

Growth Decomposition: Volume vs Price

Revenue growth = volume growth + price change. When prices fall faster than volume grows, revenue declines.

Infused Pre-Rolls: The Breakout Category

Raw vs Infused pre-roll revenue and infused market share over time

Infused pre-rolls grew from 2.6% of the pre-roll market in 2019 to 34.9% in 2026 — a 266% two-year growth rate

Day of Week Revenue Patterns

Fri captures 18.3% of weekly revenue — nearly 2% more than Mon

Category Winners & Losers

Two-year revenue growth (2023 → 2025) for categories with at least $1M in base year

Flower vs Manufactured Products

Flower products have maintained ~58% revenue share since 2019, defying the typical mature-market shift toward manufactured products

Category Deep Dive: Price & Consumption

Individual historical price per unit and consumption volume for each product category. Badge indicates whether the category is sold primarily by weight (grams) or count (units).